Charter Software Helps Equipment Dealers Gather Customer Insight with Satisfyd
Charter along with their strategic alliance partner Satisfyd, has announced the availability of the Satisfyd Professional Solution to users of Charter’s Aspen business management system for gathering customer insights and growing satisfaction.
Charter Software, a provider of profit-building business management systems for equipment dealers, along with their strategic alliance partner Satisfyd, has announced the availability of the Satisfyd Professional Solution to users of Charter’s Aspen business system. The Satisfyd Professional Solution is a fully automated customer survey process that gathers and reports customer information for parts, service, sales and rental transactions from dealers’ business systems. Aspen is now set up to automatically transmit this data to Satisfyd. Satisfyd manages the survey process on the dealers’ behalf, based on the criteria they set. The survey results help dealers pinpoint their strengths and weaknesses, and provide access to actionable reporting to improve their process.
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“Charter has long-partnered with Satisfyd (formerly known as Strategic Feedback) to assist dealers with improving their businesses by enhancing the dealer experience via the export of data from our DealerWin software,” says Charter Software president Anne Salemo. “Now we have completed the automation required to get ASPEN POS transactions transmitted to Satisfyd so as more of our customers move to Aspen, they too can now use Satisfyd’s customer insight tools,” she says. “We strive to provide access to tools that will help our customers to make their businesses as profitable as possible,” she adds.
“In today’s highly competitive marketplace, a business cannot thrive or survive by guessing what customers need and expect,” says Kristin Rockwood, director of sales at Satisfyd. “Our service helps businesses recognize, react and resolve issues identified by their customers, empowering them to improve customer satisfaction and increase customer retention,” she says. “We are glad to work with Charter Software in order to carry out our mutual goal of helping equipment dealers maintain a competitive edge in their industry and take their businesses into the future.”
Satisfyd provides solutions to equipment dealers for tracking, analyzing and improving the customer experience, and is based in Naperville, IL.