Strategic Feedback announced its 2010 Dealers of the Year for outstanding Customer Satisfaction. Rankings were based on their customers’ willingness to recommend their Parts or Service Department to others. Results were gathered through Strategic Feedback’s SatisfYd ® Program and survey process.

Among construction equipment dealers, the Parts Department of Nortrax, Inc. in West Melbourne Fla. and the Service Department of Notrax, Inc, in Monico, Wis. ranked highest for customer satisfaction out of more than 1,000 participating dealers.

Among agricultural equipment dealers, the Parts Department of Martin Bros. Equipment Co. in Wadesboro, N.C. and the Service Department of Delta Ridge Implement in Rayville, La, ranked highest for customer satisfaction out of more than 1,000 participating dealers.

Top Ranking Parts Departments:
Martin Bros Equipment Co., Inc., Wadesboro, N.C.
Nortrax, Inc., West Melbourne, Fla. –
RDO Equipment Co., Flagstaff, Ariz.
Hurst Farm Supply, Inc., Lorenzo, Texas
Bayou Tractor Co., Franklin, La.
S.H. Dayton LTD, Shoal Lake, Manitoba, Canada

Top Ranking Service Departments
Delta Ridge Implement, Rayville, La.
Nortrax, Inc., Monico, Wis.
Deems Farm Equipment, Marshall, Mo.
B.E. Implement Partners LTD, Levelland, Texas
Arends Bros, LLC, Ashmore, Ill.
Nichols Tractor Co., Inc., Bainbridge, Ga.

Kristin Rockwood, vice president of Sales for Strategic Feedback, presented 3 ’x 5’ banners and congratulatory letters to each winner. “Year after year I’m continually impressed by the commitment and dedication of these top performing Parts & Service Departments,” said Rockwood. “These dealerships have done an outstanding job of utilizing the SatisfYd® program to its full potential.”

About Strategic Feedback and SatisfYd

Strategic Feedback (https://www.satisfyd.com) owns and operates the SatisfYd Program. SatisfYd has provided solutions to equipment dealers to help track and improve the customer experience for more than 13 years. Through a targeted survey process and a database driven web application, dealers access feedback from customers on demand; learn about issues quickly; and prioritize them for efficient resolution. SatisfYd is headquartered in Naperville, Ill.