CX Benchmark Report: Findings on Customer Experiences in the Heavy Equipment Industry

Per Huffington Post, “Customer frustration leads to the following: 13% tell 15 or more people if they’re unhappy. Conversely, 72% of consumers will share a positive experience with 6 or more people.” The spread of good experience is far reaching, making it more important than ever to establish your CX program as a strategic priority within your dealership.

SATISFYD’s data vault of real-life customer experiences will help you improve your CX initiatives and increase promoters leading to increased growth for your dealership. Join Christine Lockwood, Customer Success Team Member at SATISFYD, as she shares insights and detailed customer experience benchmarks for dealerships in the heavy equipment industry, including:

  • Customer Net Promoter Score(NPS) benchmark for heavy equipment dealerships
  • 4 key industry trends affecting your CX experience
  • Best practices followed by other dealers
  • Tips on making a change

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